![]() I was uninterested in the story itself, but the ads were so mysterious and amazing: Gorilla masks were across the page from a hovercraft. But it was definitely not made for first-graders to read. I was in the first grade, and I decided to spend my candy money on a “Micronauts” comic book instead. Kirk Demarais: The first time I ever saw comics for sale was in 1979, when the place we called “the Icee shop” got a comic rack. Collectors Weekly: How did you first come across comic-book ads? This May, Demarais will have his first two-man art show at Gallery 1988 in Los Angeles. Recently, Demarais has also made a name for himself with his color-pencil drawings depicting TV and movies families, like The Cosbys and The McFlys, as if they’d gone to Sears and had a portrait done, earning him famous patrons like Kristen Wiig and Jonah Hill. Adams novelty company’s catalog and writing a 2006 book on the gag-maker’s 100-year history called “ Life of the Party.” The film led to his dream job: redesigning the S.S. The impact these ads had on his imagination is spelled out in his 2004 short film, “Flip,” about a boy who dreams of the wonderful life such $1 products could bring him. “Harold von Braunhut, who pushed X-Ray Spex and Sea-Monkeys, was the guru of comic-book mail order.”ĭemarais, who is 39, became fascinated with mail-order comic novelities as a kid in small-town Siloam Springs, Arkansas, where he’s lived most of his life. Last fall, he published Mail-Order Mysteries, a book that reveals what you really got when you ordered any one of 150 supposed marvels. Six years ago, artist and historian Kirk Demarais, who runs the brilliant Gen X nostalgia site, Secret Fun Blog, became determined to uncover the truth behind these comic-book ads published between the 1950s and late ’80s. At least, that’s what vintage comic-book ads would have you believe. All of this could be yours for a dollar or two. Scary seven-foot tall ghosts that do your bidding. Then, feed them again five days later, per their usual feeding schedule.Amazing! Incredible! Unbelievable! Eyeglasses that let you see through clothes. Feed your sea monkeys and aerate the tank several times throughout the day. Top up the tank water with purified, room temperature water. Then, put the water back in the tank, followed by the sea monkeys.
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